Effective Date: 12-Jun-2025
Last Updated: 12-Jun-2025

 

What are cookies?

This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to manage the cookie settings.

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.

 

How do we use cookies?

As most of the online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.

The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.

 

Types of Cookies Used

 

Performance Cookies

These cookies help us measure and improve the performance of our site:

  1. _ga

    • Domain: buddabag.com

    • Type: First-party

    • Duration: 1 year 1 month

    • Description: Used by Google Analytics to distinguish unique users.

  2. _ga_PQN4FX5BVH

    • Domain: buddabag.com

    • Type: First-party

    • Duration: 1 year 1 month

    • Description: Maintains session state with Google Analytics.

 

Targeting & Advertising Cookies

These cookies are used to show you relevant ads and measure ad performance:

  1. IDE

    • Domain: doubleclick.net

    • Type: Third-party

    • Duration: 1 year

    • Description: Tracks user interactions with adverts across websites.

  2. test_cookie

    • Domain: doubleclick.net

    • Type: Third-party

    • Duration: 15 minutes

    • Description: Verifies if the user’s browser supports cookies.

  3. _gcl_au

    • Domain: buddabag.com

    • Type: First-party

    • Duration: 3 months

    • Description: Used by Google AdSense to analyse ad performance.

  4. YSC

    • Domain: youtube.com

    • Type: Third-party

    • Duration: Session

    • Description: Tracks views of embedded YouTube videos.

  5. VISITOR_INFO1_LIVE

    • Domain: youtube.com

    • Type: Third-party

    • Duration: 6 months

    • Description: Stores user preferences for YouTube video playback.

 

Unclassified Cookies

These are cookies we are currently reviewing:

  1. chatyWidget_0

  2. activechatyWidgets

 

Manage cookie preferences

You can change your cookie preferences at any time by clicking the above button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers.

Chrome: https://support.google.com/accounts/answer/32050

Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac

Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US

Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc

If you are using any other web browser, please visit your browser’s official support documents.